Tag Archives: Sales

Business Management

Only a small fraction of businesses reach their 10th anniversary! In fact according to some sources (e.g. E-Myth, Michael E. Gerber) only 4% of businesses will make it.  Data…
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Sales

My last post was about why you need a guarantee and how to write one.  And today I came across this guarantee offered by an estate agent.  Funny…
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Sales

People have lots of choices when it comes to who to buy from these days. There’s never been more competition, particularly with the availability of all sorts of…
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Business Management

ActionCOACH defines a business as a commercially, profitable enterprise that works without the owner having to be there. This could be considered as a self-contained business. In other…
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Customer Service

It can cost a fortune to find new customers.  Websites, SEO, outsourced social media, advertising, promotions, exhibitions, trade fairs, PR, tendering, sales collateral, sales visits, negotiating, loss leaders……
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Marketing, Sales

Running through your business is a chassis.  The way you build your business around this chassis dictates what your business will look like.  It’s a bit like the…
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Business Management

“You cannot manage what you do not measure.” To assess the impact of any changes made to the business it is necessary to understand where the business is…
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Goals, Leadership, Marketing, Sales, Uncategorized

The last two articles looked at how important it was to set some targets for your business and how this ultimately came down to having a profit target…
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Profitability, Sales

Yesterday, the tactic discussed was surveying your competition.  One of the aims of this is to allow you to define your pricing strategy more precisely, and avoiding being…
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Marketing Plan

Some people find that keeping comprehensive records of their products, sales, customers, etc. is an onerous task. I know I do, but I always regret it when I…
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