Category Archives: Sales

Sales

My last post was about why you need a guarantee and how to write one.  And today I came across this guarantee offered by an estate agent.  Funny…
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Sales

People have lots of choices when it comes to who to buy from these days. There’s never been more competition, particularly with the availability of all sorts of…
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Marketing, Sales

Running through your business is a chassis.  The way you build your business around this chassis dictates what your business will look like.  It’s a bit like the…
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Goals, Leadership, Marketing, Sales, Uncategorized

The last two articles looked at how important it was to set some targets for your business and how this ultimately came down to having a profit target…
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Profitability, Sales

Yesterday, the tactic discussed was surveying your competition.  One of the aims of this is to allow you to define your pricing strategy more precisely, and avoiding being…
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